Lavinia Lascaris
Typography and Language in Exhibition Design
Exhibitions are portals into a theme—dynamic iterations of a central idea within a defined space. By carefully considering the theme’s nuances, historical references, and linguistic patterns, typography becomes a tool for building a frame around the theme, allowing designers to shape the narrative, create visual coherence, and guide the viewer’s experience. Lavinia will unravel the process of designing typography-driven identities crafted specifically for exhibitions while considering their implementation within the space and will illustrate instances where the identity itself can inspire the development of new typefaces. She will also delve into linguistic studies from both historical and contemporary references and their role in proposing exhibitions that embrace the playfulness of language.
About Lavinia Lascaris
Lavinia Lascaris is a graphic designer from Greece whose area of specialization is spatial and publication design with a focus on typography. Her work concentrates on research and conceptual development that often comments on social and cultural matters. Her background is in fine art (primarily sculpture and photography) and dance. She has lived in Athens, London, Paris, Pondicherry, Barcelona, and Los Angeles, collaborating as a designer and artist with museums and galleries. Lavinia received her MFA in graphic design at ArtCenter College of Design in Pasadena. She was awarded the Typography Fellowship from Hoffmitz Milken Center for Typography (HMCT) in 2018, after which she was offered her current position of Exhibition and Graphic Designer at the Center. Lavinia’s work has been recognized by Type Directors Club (TDC), Communication Arts, GDUSA, and IDA Design Awards.
