Beatriz Lozano
The Dimensionality of Type: Reimaging Letterforms through Technology
In recent years emerging technologies have created new possibilities for how we can create letterforms, from serving as tools to generate unlimited ideas along the design process to adding layers of interactivity to our final designs. In this talk, Beatriz Lozano will share some of her recent typographic projects that were designed using creative coding, augmented reality, and artificial intelligence. Through these projects, we will explore how we can embrace, adapt, and harness technology for good and the possibilities it provides when designing for communities that are often overlooked.
About Beatriz Lozano
Beatriz Lozano is a designer, typographer, and educator exploring how technology can push typography to exist at the intersection of the physical and digital world. She teaches interaction design at Parsons and was formerly a design director at Sunday Afternoon. Originally on the path to becoming a mechanical engineer, Beatriz shifted to graphic design as her involvement in immigrant rights activism exposed her to the power of visual communication. Her work has been recognized by the ADC, TDC, Communication arts, and PRINT. In 2022 she was awarded the Art Directors Club Young Gun Award, which recognizes the world’s best creatives under the age of 30. Some of her clients include ESPN, Target, and NPR.